Undiscovered logo, illustrated set and branding

One of my very favourite jobs to date. We designed the new logo (which wasn’t one of my favourites but is growing on me), then we engaged a very talented artist and we worked out this fantastical airship based theme as a throw back to the festival’s creators logo motif which is a sail ship. Going for an ‘around the world in 80 days’ vibe with and indie edge. The characters all have names and can be moved around on various marketing collateral. I love the colours and the feel of the whole composition and I also love how the logo represents a ship coming into shore bringing artists, creators and the festival logo all together.