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4 key questions for defining your ideal client.

4 key questions for defining your ideal client.

Knowing who your ideal client is, is critical for leveraging your business' time and resources effectively. If you don't ...

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How to specialise and grow your business

How to specialise and grow your business

'Mate! You are just a big fish in a little pond!' It's often something said as a derogatory ...

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5 sure ways to screw up business prospect meeting

5 sure ways to screw up business prospect meeting

So you've been going hard for a prospective a client. Hours of time and research. Copious amounts of calls ...

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3 positive questions to create an effective business day

3 positive questions to create an effective business day

We all want to start the business day in the best mindset possible. Mindset is everything, it manifests outwards. ...

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Client wants your marketing – doesn’t have the money

Client wants your marketing – doesn’t have the money

So you've done everything right in educating a potential new client about the value offering of your marketing service. ...

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3 critical factors to marketing a special offer

3 critical factors to marketing a special offer

Have you got a killer offer that offers fantastic value to the client but isn't taking? You might be ...

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Building trust in the business world

Building trust in the business world

They say that trust has two enemies - Bad character and poor information. This is because so often we ...

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5 ways to get to know your customers better

5 ways to get to know your customers better

It’s not enough to offer products and services that work merely as promised. Fit-for-purpose is no longer a ...

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5 mistakes companies make with their marketing

5 mistakes companies make with their marketing

Businesses are going under more than ever in recent times. I'd hazard a guess that during the good times ...

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